Limited budget
Final film had not been finalized throughout the duration of this project.
Stakeholders are on opposite sides of the country
User needs to learn more about the Papalotl Muyus film because they would like to know about who made the film and why, to gain useful information they can share with the community so that the user can feel inspired to take action on immigration justice.
I did the user interviews on Zoom due to Covid-19 restrictions
I asked questions like: What platform do you use to watch the films, video? Why? Have you seen something recently that inspired you? If you see something about an issue that you feel strongly about what do you do? Can you break it down step by step?
Most users commented on having more access to resources for community
My two users have different goals and objectives. Artists wanted to be inspired to take action while community organizers are more interested in finding out more about the project and gaining access to useful information they can share.
I wanted to understand the emotion behind each step
One thing I learned is that healing was had to be its own group. Users mentioned they didn’t know where to place healing so they placed it on its own group
Second thing I learned is that users are looking for more educational resources.
Another thing that I learned is that users are looking for more context about film. They placed film resources as a separate from other resources. When asked why? Users mentioned they need to know more context on the film making process
Problem: Users want to learn more about film
Solution: An about page lets user know the story behind the film, the process and the people that created the film.
Problem: Users are having a hard time finding ways they can help
Solution: Having a step by step guide of what they can do